Happy Memorial Day!

This colorblocked dress in patriotic red, white, and blue is by Norman Norell (1900-1972), the so-called "Dean of American Fashion." Norell got his first Seventh Avenue job with designer Hattie Carnegie in 1928. A wholesale clothing manufacturer offered Norell a partnership, with a larger salary if his name wasn’t on the label. Norell took the lower salary and the label, and, in, 1941 Traina-Norell was born. 

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Dress
Norman Norell for I. Magnin & Co.
1970
Gift of Mrs. Clarissa Dyer
2003.794.23AB

Norell's name became synonymous with ladylike restraint. However, much of his inspiration actually came from practical, functional menswear; this silk dress is reminiscent of a jockey's racing silks. With his taste for simple, body-skimming silhouettes, Norell was not inconvenienced by World War II restrictions on yardages and materials. He added visual interest to his spare designs by using bold colors in contrasting hues. 

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 2003.794.23AB

Norell was the first American designer to have his name on a dress label, the first to market a namesake fragrance, and the first to receive the Coty Award. As founder and president of the Council of Fashion Designers of America, he nurtured a generation of American designers. Appropriately, in 2010, Michelle Obama wore a vintage Norell dress to a Christmas concert in Washington, D.C.–the first time a First Lady has chosen a vintage dress for a public event.

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